Creative Business

Barcelona (Spain), 1977. Albert is the founder of the studio, as well as having given birth to editorial initiatives like Odiseo and Eldorado. Graduated in Graphic Design from ESDi School of Design, Albert had previously studied Geology at UAB and photography at Royal Academie of Arts of Antwerp, in Belgium. Albert is also co-director and teacher in the Master of Editorial Design at ELISAVA. Albert has been awarded with Premios Gràffica 2017.  

Barcelona (Spain), 1976. Managing the studio’s commissions and operations, Rafa brings in his strategic vision and journalistic approach as well as his overall branding and communication expertise. After a career in Journalism at Blanquerna-Ramon Llull University School of Communication, he became partner at Folch. Rafa is teacher of Strategic Thinking at the Master of Graphic Design at ELISAVA. He is also partner of Eldorado, Odiseo, and Folch Insights, as well as Executive producer and founding partner at White Horse. Besides this, Rafa is member of the Barcelona Council of Digital Communication and the Comunitat 080 Barcelona Fashion.

Las Palmas de Gran Canaria, (Spain), 1994. Elena moved to Barcelona to study Design management at ESDi, Escola Superior de Disseny. During her studies she focused her interest around collaborative methodologies and transdisciplinary creations with a deep understanding of design as a social transformation tool, ethics and critical design. Finishing her Final Degree Project her approach is determined by strong ethical concerns, critical design and human-centred design methodologies. Elena is now assisting in the studio with the management of commissions and work flow.

Barcelona (Spain), 1994. Josep’s role in the studio is distinguished by his skills within the field of luxury, fashion and beauty, lending a sophisticated tone on both digital and print. He joined the design world through his studies in publishing and advertising graphics at CIC Design School and after he advanced with a Master’s Degree with a focus on Identity and Editorial Design at ELISAVA. 

Vigo, (Spain), 1996. After graduating from Media Communication at Carlos III University & University of Chile, Carolina studied a Master in Culture Management at Carlos III University (Madrid) and a course in Curatorship at Granada University. Since then, she has had the opportunity to work in the coordination of museums such as Reina Sofía (Madrid) and art fairs’ stands at ARCO, film festivals such as Primavera do Cine or FICBUEU in Galicia and for shortfilms, music videos and fashion films in the production department. Carolina is now part of the team assisting in the studio with the management.

London (UK), 1990. Bis studied Literature and Classics at the University of Bristol. Starting at a creative agency developing strategies for values-driven brands, she then spent several years at a corporate PR & Communications consultancy in London. She moved to Barcelona to complete a postgraduate diploma in graphic design at ELISAVA. Editor in Chief at Eldorado, Bis manages PR for the studio as well as copywriting, editing and brand strategy for various clients.

Bucaramanga (Colombia), 1993. Annie graduated in Communication and Product Design at Universidad de Los Andes (Colombia). A few years ago she moved to Barcelona to do a Master in Editorial Design at ELISAVA. Now she works as an editor and curator at Folch and Acid House, working on different curatorial, brand strategy and digital communication projects.

Quito (Ecuador) 1996. Nicolás did a major on communication design and a minor on illustration, both at Universidad San Francisco de Quito. Last year he moved to Barcelona to do a Masters Degree in Graphic Design at ELISAVA. He is deeply interested in visual research and the role of design in creating communities in the online and offline world, as well as analyzing the cultural shifts in society and its influence.

Barcelona (Spain), 1996. Paula studied a Master in Data and Design at ELISAVA, where she previously received her Bachelor’s Degree in Design obtaining the recognition to the Highest Academic Record. In 2020, she was awarded the ADG Laus Young Talent by the ADG-FAD and the Silver Prize for European Student of the Year by the ADCE. She is interested in using data and design as tools for research and is now part of the team of narrative and design at Folch.

Málaga (Spain), 1996. Paloma majored in Marketing and Design Research at Lancaster University. During her studies, she developed a special interest in visual design that led her to move to Barcelona to complete a Masters Degree in Graphic Design at ELISAVA. She now explores new ways brands can express themselves hitting the sweet spot between business and design.

Bogotá (Colombia), 1990. Camilo is Senior UX/UI Designer at Folch. He contributes to the studio’s digital projects with his expertise in User Experience and Digital Environments. After graduating Communication Design in Universidad de los Andes (Bogotá, Colombia), Camilo worked in different design studios in Colombia. Then he moved overseas where he completed his Master’s Degree in Graphic Design at ELISAVA. He is also teacher at the Master of Editorial Design at ELISAVA.

Barcelona (Spain), 1997. Oriol studied Art and Design during his high school years. He has explored the worlds of painting, photography, fashion and film, but decided to embark his professional career in the world of design. He graduated as a graphic designer at ELISAVA, specialized in publishing and identity.

Barcelona (Spain), 1995. Pablo studied a Final Arts Intermediate Formative Grade and a Superior Formative Grade in Interactive Graphics at EMAD La Garriga School of Art and Design. Then, he proceeded to study a bachelor’s degree at ELISAVA where he started to define his design style, focusing on identity and editorial design, and where he started to develop his first typefaces.

Barcelona (Spain), 1996. Adriana studied Advertising and Public Relations at Pompeu Fabra University. During her studies, she focused her interest in design as a communication tool and gained experience working in a design studio. Willing to specialize her professional career last year she graduated in Master’s Degree in Editorial Design at ELISAVA.

Ruse (Bulgaria), 1994. Desislava moved to Barcelona to study a BA in Product Design at IED Istituto Europeo di Design. During her studies, she developed a mindset of design as a means of triggering the emotional intelligence of the user, as a tool for appealing to the needs beyond consumer behavior. After working for a few years she transformed her desire for a compelling narrative into the field of graphic design. She later graduated with a Master’s Degree in Editorial Design at ELISAVA. Having a multidisciplinary design profile helps her explore in a different light the “stories” that need to be told.

USA, 1995. Raised in Southern California, Nabill moved to Barcelona to study graphic design at IED Instituto Europeo di Design. Entering the graphic world through painting, he is constantly experimenting with different mediums, preferring a classic sense of storytelling but through contemporary forms of communication. He is currently studying a master of editorial design at ELISAVA.

Buenos Aires (Argentina), 1993. Martina studied Graphic and Editorial Design in Argentina. She moved to Barcelona last year and recently finished a Master in Graphic Design at ELISAVA. During her experience, she focused her interest in editorial design, visual identity and typography. Always looking for an aesthetic way to make things more attractive.

Barcelona (Spain), 1996. Sergio comes from a graphic and metalinguistic background in the analog and digital world that he investigates and explores with a political look. He graduated in Graphic Design at BAU. Over time he has learned to transform language into objects, conceiving typography as the voice of words and editorial pieces as a project medium and outreach of knowledge. His practice is linked to his research using design as a critical-conceptual-formal-expressive tool rich in visual codes. In 2021, he was recognized by the ‘ADG Young Talent’ by the ADG-FAD for his Final Degree Project.

Barcelona (Spain), 1987. Nerea graduated in Advertising and Public Relations (UB). She has been linked to music and culture for over 10 years, working across Advertising, Communications and Sales. She started her professional career at VICE Media – Virtue Worldwide where she worked for 7 years. More recently, she has been working as Cultural Director and Project Manager for imaginCafé and IDEAL Barcelona. She also collaborates with MIRA Festival where she is currently the Partnership Manager. She is now part of the Acid House Business Team to design new business experiences for partners and brands.

Barcelona (Spain), 1994. Javier studied management and administration at EAE Business School (UPC). He is a young entrepreneur, eager to work and reach their maximum potential individually and as a group. He is currently studying his Master’s Degree in accounting and finance in URJC. Javier is now managing all financial matters at Folch.

Tordera (Spain), 1998. Graduated in Advertising and Public Relations at Universitat Pompeu Fabra. During her studies, she developed a special interest in the fields of creativity and design, considering communication as a tool with transformative potential. With the purpose of keep on learning, she is currently studying a Master in Design and Art Direction at ELISAVA.

Pradell de la Teixeta (Spain) 2000. Lídia came to Barcelona to study Advertising, Public Relations and Marketing at Blanquerna – Ramón Llull. From a very young age she has been passionate about entrepreneurship and innovation, where she has won competitions with Audi (Audi Creativity Challenge) and Imagine (Dream Big Challenge) that have taken her to Silicon Valley. She is currently in Folch’s Business team as Executive Account Manager with corporate accounts.

Montevideo (UY), 1991. Martín moved to Barcelona last year and recently finished a Master in Advertising. During his studies he won a Yellow Pencil at the D&AD student festival and a gold award at El Ojo de Iberoamérica Young Talents festival. During the past 4 years, he worked in advertising agencies from Uruguay and Paraguay and is now putting his experience and passion for advertising in the studio. 

Jujuy (Argentina), 1982. For the last 20 years, Sebastián has been working on, researching in, and speaking about creative technology and innovation. He is is co-founder and CEO of ProtoPixel, a platform that democratises lighting by allowing anyone to design, deploy and control all type of light experiences. From small installations to vast architectural projects for Audi, W Hotels or Amazon. Prior to that Sebastian worked as a post-doc innovation manager at the Music Technology Group (UPF), where he helped to secure +€3M funding for cutting-edge AI tools for gaming, music, and healthcare.

Barcelona, 1972. Alex is a founding partner of Avanti Studio. He has a degree in graphic design from LAI, Escola de Disseny. After 10 years as a Partner and Creative Director of the Avantgarde graphic studio, in 2008 he founded Avanti Studio. Alex is founder of Design for All department at CODGC and patron of the Design for All Foundation. He also lectures and workshops on wayfinding, design for all with a diversity perspective.

Madrid (Spain), 1997. Aramis studied a Bachelor’s Degree in Graphic Design at ESNE. During his studies, he developed a special interest in identity and editorial design, as well as a passion for photography. He then moved to Barcelona to study a Master’s Degree in Editorial Design at ELISAVA, where he explored more deeply the relationship between content and form.

Barcelona (Spain), 1982. Pol’s work is testament that his love of light, form, and rhythm can only be matched by his love of good storytelling. Pol studied direction of photography at ESCAC and has been working as a director and cinematographer ever since. Although he has collaborated with top brands and agencies, his favourite projects are always those that dictate their own narrative as they go along (which usually happens when he works with visual artists, fashion photographers, and friends).

Barcelona ( Spain), 1982. Elisabet graduated in Interior Design by Eina School of Design. After working as an interior designer for studios like Tarruella & López, she evolved her designing skills towards organizing and producing events. Over the last 10 years has worked as a freelance designer and project manager, specializing in managing design-based projects and branded events with top brands and agencies worldwide. In 2016 finished her Executive MBA at ESADE School of Business to mastering a business-creative-design mindset to lead projects evolving around the new design era for brands.

Olot (Spain), 1995. Ferran has always been around all cultural movements of his hometown. Over the years, he has worked with strategic festivals like Sismògraf, Miniput o ElMini. Graduated in media at the Pompeu Fabra University in Barcelona, he has earned experience as a producer for Tele-B and TV3, and also as a junior producer for the Spanish video artist Carles Congost.

Bogotá (Colombia), 1989. After graduating in Communication Design (Universidad de Los Andes, Colombia), Natalia has worked for the past 7 years as an editorial designer and design-based project manager in various design studios and advertising agencies across Colombia. With a multidisciplinary profile, she loves to work in teams and is always ready to face new challenges. She moved to Barcelona and completed a Master’s Degree in Editorial Design at ELISAVA. 

Barcelona (Spain), 1985. He’s a film director and DOP based in Barcelona. He studied film direction and graduated from ESCAC. Since then, he has been working in the industry for companies and institutions. He has filmed in the US, Europe, the Middle East, Center America and North Africa and worked in projects for The Guardian (Killing Gävle, 2018) or the Oscar-winning Bedlam Productions (American B-Side, 2017). Some of his works have been premiered at MoMa (Fin del Siglo, 2019) and got a special mention for cinematography at Chicago International Music Film Festival.

Tarragona (Spain), 1993. Pablo is a video editor based in Barcelona. He studied Bachelor’s Degree in Audiovisual Communication in Universitat Rovira I Virgili (Tarragona). Since 2013 he has been creating collage/found footage films (which have been screened in festivals such as Festival de Málaga, Alcine or L’Alternativa Festival de Cinema de Barcelona) as well as directing music videos.

Menorca (Spain), 1999. Iris has studied a degree in Audiovisual Communication and Multimedia at ERAM (Girona), where she became especially interested in directing, photography and editing. She has been collaborating with music artists for some time now, making both their music videos and photographs. She is also starting to experiment with live visual projection.

Barcelona (Spain), 1977. Pau studied journalism and communication at ESERP (Barcelona) and later completed his training with an Executive MBA from ESIC. He has worked in the strategic direction of digital projects for many types of brands such Panasonic, Volkswagen Group, CaixaBank, Zambon, Jumbotours Group, Asus, Metrovacesa or Marset, always focused in define, plan and execute digital communication strategies to impact effectively on segmented audiences. Currently working as a strategic consultant in digital marketing and communication, he uses his vision and experience to lead Folch’s activation team.

Photographer and filmmaker with more than 20 years’ experience. He is founder of Expedición Polar, a community created by photography lovers who enjoy travel and adventure and which has become a reference in the production of audiovisual content related to nature and the outdoors. A naturally curious and impulsive person, Álvaro has worked in Alaska, the Himalayas, Antarctica, Morocco, Lombok, Madagascar, the Atacama Desert and California among others.

Barcelona (Spain), 1977. Verónica is a journalist by training and is specialized in the specific field of the press office. She has an extensive experience in the private sector, as well as in public entities such as the Institute of Culture of the Barcelona City Council (ICUB), where she has worked for some of the most relevant events of this city such as the Grec Festival, or the Mercè festivities. His knowledge of journalistic language gives him the ability to interpret and transform the projects of Folch Studio and its clients from a journalistic point of view. Thus, he finds the newsworthy angle of each project and allows the studio to share with national media of reference the notoriety of the same in the format of news, article, interview, report.

Torroella de Montgrí (Spain), 1988. Andreu got a diploma in Computer Management and a Degree in Multimedia. He has been working as a freelance developer and web designer since 2010, both individually and in collaboration with agencies and design studios. He led the development of websites like Fucking Young!, Eldorado Experience and Folch.

Barcelona (Spain), 1986. Cristina is graduated in Fashion Design at Escola Superior de Disseny i Art Llotja and also in Marketing & Communications from IED. She was managing the digital communications for several international fashion brands and advising companies about how to improve and optimise their online strategy and resources. 

Barcelona (Spain). 2016. Abstract is an agency specialising in digital communication. They combine strategic and technical SEO knowledge with branding and design in order to create digital platforms with a relevant and sustainable brand value in the market. 

NOW is a digital & inbound agency that helps companies to gain, convert and retain customers on-line. They improve digital presence of brands in order to increase their business results focusing on inbound and content strategies, online ads, SEO, social media and digital developments. 

Reggio Emilia (Italy), 1966. Stefano specialises in corporate interior design, approaching the design of spaces on a strategic level and considering it as an integral part of a company’s identity and communication. Stefano moved to Barcelona in 1991 after graduating in Architecture, Design and Communication at Politecnico di Milano.  In the last 20 years he has been combining his professional activity with teaching in ELISAVA, both in the Master of Design of Work Space and the Design Degree.

Barcelona (Spain). Marçal is a Barcelona-based photographer who specialises in Still Life, Product, Food and Beverages photography. He studied Fine Arts at Universitat de Barcelona and Advertising Photography at IDEP Barcelona. Unless noted otherwise, he is the author of all Folch’s project pictures.

Barcelona (Spain) 1995. Martí is a Barcelona-based photographer. He studied a formative cycle of Upper Degree in Advertising Graphic Design at municipal school of art EMAID in Vilanova i la Geltrú and a formative cycle of Upper Degree in Photography at Serra i Abella in l’Hospitalet de Llobregat. He specialises in Events and Documentary Photography as well as Portrait Photography. 

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Paris (France), 1983. After having graduated in Modern Literature at the faculty of La Sorbonne (France), Sarah got a master degree in Book Publishing at the university of Alcalá (Spain). She has been working as a freelance editor and copywriter since 2009, and she is author of several travel & cultural books about Barcelona.