Wayfinding Madrid
Reading the city through a universal pedestrian signalling system
Transmedia consultancy for Fundación Arquia
Strategic development of initiatives that built how the foundation is conceived nowadays
A documentary about the real Barcelona
A documentary for betevé that contemplates the real Barcelona – La Mirada Imperfecta.
A Point of Sale for MVC
Transferring the mood of a brand into a physical space.
Soho House x Folch
The series of events we are curating within the framework of Soho House.
Crème Caramel
A video spinning off into an object and new line of projects: CANADA books
Montoya
Conceptualisation of a new idea of a space
Digital narratives for place branding
A course with the aim of creating an editorial project to help change the perception of Barcelona
Newsroom for betevé
Building a functional multidirectional space for the local media channel
Place Branding workshops in Central and South America
Two international workshops around the idea of using strategic narratives to rebrand a country or a city.
WOUF
Repositioning Wouf as a contemporary lifestyle brand
Barcelona Producció
A campaign interpreting the artist as a brand with an online community of its own.
Metrovacesa
With a new understanding of real estate, we delved into the strategy and branding of Metrovacesa.
Odiseo Vol. 10
Our anniversary volume bound to the opposing notions of Dystopia and Utopia.
Marset ‘Product Series’
A campaign aiming to turn the spotlight on the lamps and bring them to the surface of communication.
DREAM Magazine
A visual platform that contemplates the relationships we have with the objects and materials around us.
Arquetipos
An editorial line that could give new life to the archive of Arquia Foundation.
Barcelona Design Week ’17
A homage circulating six pioneers of our time in an online and offline campaign.
ELISAVA Master in Digital Publishing ’17
Within the Master in Graphic Design at ELISAVA, Folch is in charge of the Digital Publishing project.
La Mirada Imperfecta
The relaunching campaign with aim to change the perception of Barcelona through a fragmented image of the city.
betevé
A rebirth based on the urge to alter the notion of the local channel through place branding and transmedia approach.